SITUATION AND SOLUTIONS FOR AGRITOURISM PRODUCTS DEVELOPMENT IN HUNG YEN PROVINCE

Abstract

Hung Yen is a purely agricultural province, with diverse and rich human resources, a system of agricultural landscapes, traditional craft villages, and typical elements of the wet rice civilization region. Many favorable conditions for developing  agritourism. However, in recent years, Hung Yen Tourism industry has not been able to exploit the full potential of  agritourism. In particular, agritourism products have not been focused on development, the products are mainly spontaneous, fragmented, not distinctive and competitive compared to provinces and cities in the Red River Delta region. in particular and the country in general. This article analyzes the current situation and proposes solutions to develop  agritourism products in Hung Yen province in the coming time.